Understanding Marketplace Campaigns – Select

Learn more about the Service Direct Marketplace Campaigns and Leads

The majority of Service Direct Select Clients use both Select Campaigns and Marketplace Campaigns an sources of high-quality, high-converting Leads . Marketplace leads come from dozens of vetted websites and other Publishing Partners. As consumers search for your services across these sources, we connect them with your business in real-time.

Signing Up for Service Direct Marketplace

Currently Marketplace Campaigns are only available to our clients in the United States. As a member of the Service Direct Select program, you will automatically receive Marketplace Leads if you provide service in any of these qualifying Service Categories.

Adjusting Marketplace Campaigns

We’ve made it simple to view and adjust your Marketplace Campaign settings in mySD Campaigns Manager. In both the Lead Manager and Campaigns Manager, Marketplace Campaign names begin with “Marketplace” so you can easily differentiate between these and your Select Campaigns.

You can adjust many of the same settings with Marketplace Campaigns as with your Select Campaigns, including:

• Adjusting your Cost Per Lead
• Adjusting your Service Area Zip Codes (Marketplace Campaigns only)
• Adjusting your Lead Delivery Settings, including Caller ID
• Pause or Enable your Campaign
• Set your Campaign Schedule to receive Leads during the days and times you'd like (limits your Lead Volume)
• or Cancel Your Marketplace Campaign

Managing Marketplace Leads

Marketplace Leads can be managed in the mySD Lead Manager just like Leads from your Select Campaigns. Set the Lead’s Progress, track your ROI, submit a Lead for review, and record notes to help understand Lead performance.