How You are Billed – Select

Better understand how and when you will be billed.

The Service Direct Select program offers transparent, convenient, and automated billing. You are billed for a Monthly Service Subscription as well as all Billable Leads we send to your business. All payments across all of your Campaigns are charged to your Primary Payment Method you set in your Billing section of mySD. At this time, we are unable to split payments among multiple cards for one Account.

Monthly Service Subscription

During sign up, you and a Sales Team member will determine the Monthly Service Subscription cost based on factors including Service Categories, number of Select Campaigns, and more. Your Subscription includes:

• Personalized Support
• Microsite(s) Built for Conversion
• Continuous Website Optimization
• Ad Campaign Updates
• Call Tracking & Recording
• Exclusive Leads Tailored to Your Service Offerings
• Customized Lead Management

This Subscription is billed as a separate charge from your Leads and occurs each month from the day you approved your Campaigns. For example, if you approved your first Campaigns with us on September 24, your Monthly Service Subscription is charged on the 24th of each following month.

Billable Leads

Our billing works by charging your Primary Payment Method on file once your Account has reached its Billing Threshold. In the event you have not reached your Threshold by the end of the month, we will bill you on the first of the following month.

Think of a Billing Threshold as a way to build good payment history with Service Direct as we spend our money upfront on ads before we charge you for Billable Leads received. Each Billable Lead equals the Cost Per Lead you’ve set for that Campaign, and as we run more ads for your company and bring you Leads, this number will accumulate until you reach your Billing Threshold and your Primary Payment Method is charged. 

When you first partner with us, your initial Billing Threshold will start out low, typically equaling the cost of 4-5 of your highest priced Leads. If you wish to request an increase to your Billing Threshold, you may submit a request and our Billing Team will evaluate payment history and other factors to either approve or deny your request. You can begin this request by clicking “Request Billing Threshold Change” under Current Balance from the Billing Center or by submitting a Support Ticket.

 

 

Lead Credits

Lead Credits accumulate on your Account when you are initially billed for a Lead that is later deemed Non-Billable by our Quality Assurance Team. Lead Credits are automatically applied to the next Billable Leads Statement.

Understanding Cost Per Lead

Your Cost Per Lead (CPL) is the amount you agree to pay for each Billable Lead generated by your Campaigns. The CPL can be set individually per Campaign and you can increase or decrease this amount depending on your desired Lead Volume.